This is the year two thousand and nine. I still have to explain to people that Mac OS X supports right clicking. Even with the phenomenal growth of the user base, surprisingly few people are aware that your regular USB mice that you use with your Dell will work fine on a Mac. Am I the only one that finds this to be completely ridiculous? The media machine that is Apple seems to have dropped the ball about getting the word out to non-techies that right click works perfectly fine.
Their advertising budget is huge. If Apple would just allocate a percentage of their commercials to clearing up misunderstandings instead of busting Microsoft’s balls, your average consumer would have a much better idea about what Macs are and what they do. In fact, they’d be less scared about giving Macs a go now that they know what to expect.
Reassuring potential Mac owners is something that Apple needs to work on. Perhaps, we as enthusiasts should pick up their slack. When someone takes notice of your MacBook, make sure to show them how easy everything is. The best way to get people to try things out is to make sure they’re comfortable with the experience.
