Vimeo has rolled out a major update to its iOS application today, bringing a native iPad interface into the mix, as well as features such as watching a video while browsing through the Vimeo catalog.
Also included in the update is access to likes, subscriptions, and a watch later queue directly from your phone or iPad. As always, the application also adds a ton of social sharing features, including Twitter, Facebook, Tumblr, and WordPress sharing tools.
Obviously the iPad version in this application is huge. Having an application that focuses on video, and that’s not on the iPad was a huge mistake. If Vimeo managed to double its mobile traffic by just releasing an iOS application, like it’s being reported, we can’t imagine exactly what an iPad application would do for traffic. Vimeo is pretty much made for the iPad, and having fullsceen iPad playback is going to go a long way in increasing my video consumption on Vimeo